Why is Sustainability Important?
Sustainability is a buzz word which is used a lot by politicians, but what does it actually mean? Sustainability is about long-term responsibility. People are beginning to realise that we can no longer continue to exploit our planet and expect it to continue to support future generations. Businesses are increasingly focusing on ensuring that their companies are socially, economically and environmentally sustainable. It is important not just to make profits in the present, but investing in the future as well. Sustainability is an issue that is increasingly becoming important to customers, who wish to know that the goods they are purchasing are not having detrimental social or environmental effects.
Kigali Crafts is currently working hard to successfully reach sustainability . The British Association of Fair Trade Shops (BAFTS) has recently acknowledged Kigali Crafts’ efforts by awarding it fair trade status. Many of Kigali Crafts products are made of environmentally sustainable products, such as grass and clay.
Kigali Crafts is also working hard on social sustainability and ensuring that the people who produce their beautiful craft products are given a fair living wage, which they can use to help support their families. We are only able to achieve this by the support of some of our partner charities and projects including Build Rwanda and Azizi Life. By teaching people the crafts, account management and internet skills, Kigali Crafts is not just helping these people at present. These valuable skills will be fed back into the communities and ensure that the Rwandan people do not just see white people as a source of unlimited wealth. Visit our website to find out more about Kigali Crafts and their sustainable work.
Written by Victoria Jenkins and edited by Amy Trumpeter
Kigali Crafts 